Open a Euro Cabinet for Telegram Ads: GEO Targeting in Any Country
A Euro cabinet for Telegram Ads is not self-serve: Telegram opens Euro accounts only through partners. Adsly opens one on its EU entity in 2 business days (4 for nutra, adult and binary options) with no KYC documents, payment in any cryptocurrency and an ad budget from €500 (€1,000 for crypto and stocks, €5,000 for gambling, nutra, adult and binary options). You get access to the account on ads.telegram.org and to Adsly Pro Panel. Since 22 August 2026 TON and Stars accounts have the same country, language, topic and device targeting, so Euro is chosen for what stays Euro-only: website links, a custom button, in-stream video, human escalation of declined ads, and delivery in Russia, Ukraine, Israel and Palestine. On our accounts 95.6% of reviewed Euro ads end up approved.
What is a Euro Cabinet?
A Euro cabinet is a Telegram Ads account billed in euro. It is not self-serve: Telegram opens Euro accounts only through partners, which is what ADSLY does. The cabinet is opened on our EU entity, and you get access both to the account itself on ads.telegram.org and to the ADSLY Pro Panel.
It used to be the only account type with audience targeting. That changed on 22 August 2026, when Telegram gave TON and Stars accounts the same targeting form as Euro: countries (229 options), languages (71), topics (41), devices, or specific channels, bots and search. If you have read that only Euro cabinets offer GEO targeting, that is out of date.
What a Euro cabinet still does that the others do not: it runs ads that link to an external website, it has a custom button and the in-stream video format, and a declined ad can be escalated to a human through ADSLY. It is also the account type that delivers in Russia, Ukraine, Israel and Palestine — TON-funded ads are not served there. If your audience is in one of those four countries, or your ad leads to a site, Euro is the account you need.
Euro vs TON vs Stars: Full Comparison
Telegram Ads has three account types — three ways to pay for the same sponsored messages. Approval and CPM below are measured on accounts we operate (3 October 2026). Each CPM is in the account’s own currency, so compare it within a column, not across.
| Feature | Euro | TON | Stars |
|---|---|---|---|
| Currency | EUR | TON (the currency is now called Gram) | Stars your channel or bot earned |
| Who can open it | Through a partner such as ADSLY | Self-serve on ads.telegram.org, or through ADSLY | Only the owner of the channel or bot that earned the Stars |
| Country, language, topic and device targeting | Yes | Yes, since 22 Aug 2026 | Yes, since 22 Aug 2026 |
| Ads that link to an external website | Yes | No — Telegram destinations only (channels, bots, Mini Apps) | No — the ad promotes the channel or bot that earned the Stars |
| Custom button | Yes | No | No |
| In-stream video | Yes | No | Not verified |
| Human escalation of a declined ad through ADSLY | Yes | No | No |
| Russia, Ukraine, Israel, Palestine | Served | Not served | No data |
| Approval of reviewed ads | 95.6% | 86.8% | 99.9% |
| Average CPM, own currency | €2.97 | 0.90 TON | 395 Stars |
| Commission through ADSLY | 30% in every niche and country | 25% for regular niches | We do not open Stars accounts |
| Minimum ad budget through ADSLY | 500 EUR (1,000 crypto/stocks; 5,000 gambling, nutra, adult, binary options) | Same minimums as Euro | — |
When to choose Euro: Your audience is in Russia, Ukraine, Israel or Palestine. Your ad links to a website. You want a custom button or in-stream video. Or your niche gets declined often and you need a human to take the case further.
Why we recommend Euro over TON: A TON account links only to a Telegram destination — a channel, a bot or a Mini App — and is not served in those four countries. TON has the largest base in our data, 862.5M impressions on 262 accounts, but also the lowest approval rate, 86.8%, and a declined TON ad cannot be escalated to a person through ADSLY. A Euro World account reaches the same Telegram destinations in every available country and adds everything above.
When to choose Stars: Only if your channel or bot already earns Stars and you want to spend them promoting that same channel or bot. Stars is not a general way to buy ads, and ADSLY does not open Stars accounts — you can connect one you already have to the Pro Panel.
Available countries — any country in the world
Every new Euro cabinet is a World cabinet: it can advertise in every available country in the Telegram Ads targeting directory, and you choose the countries for each campaign inside it. These are the countries where our Euro accounts have run enough single-country campaigns to quote a price (all niches, 3 October 2026):
| Country | CPM | CTR | Impressions |
|---|---|---|---|
| Russia | €2.68 | 0.65% | 163.0M |
| India | €0.25 | 1.12% | 17.3M |
| Uzbekistan | €0.20 | 0.90% | 6.4M |
| Brazil | €2.22 | 1.64% | 4.7M |
| Turkey | €2.92 | 0.87% | 874k |
| UAE | €1.42 | 1.36% | 295k |
Any other country — USA, UK, Germany, France, Spain, Poland, Japan, Nigeria, China and the rest — is targeted the same way, from the same cabinet, at the same 30% commission. We have no Euro price to quote for Western Europe or North America: our Euro accounts have not run single-country campaigns there. The full tables, including TON prices by country, are in the CPM by country guide.
How to Open a Euro Cabinet Through ADSLY
Opening a Euro cabinet through ADSLY takes 2 business days from payment (4 business days for nutra, dating & adult and binary options). Here’s the process:
Step 1: Contact us. Reach out via Telegram.
Step 2: Tell us your niche and target countries. We need to know what you’re advertising and where, so we can prepare the cabinet with the right settings and advise on moderation requirements.
Step 3: Pay the deposit — minimum 500 EUR. The minimum is 1,000 EUR for crypto and stocks and 5,000 EUR for gambling, nutra, dating & adult and binary options. Pay in any cryptocurrency. The full deposit goes to your Telegram Ads balance; the commission (30% at most, whatever the niche or country) is paid on top.
Step 4: We open your Euro cabinet. ADSLY is an official Telegram Ads reseller. Our specialists start on the request as soon as it is paid and open the cabinet on our EU entity in 2 business days, with no pre-moderation of your channel, bot or site.
Step 5: You get access to the cabinet and to ADSLY Pro. You log in to the account itself on ads.telegram.org, and every Euro cabinet opened through ADSLY also comes with free access to the ADSLY Pro dashboard — bulk campaign management, automation rules, hourly analytics, and more.
Step 6: Launch your campaigns. Create campaigns with country, language, topic and device targeting, send them to a website, a channel or a bot, and add a custom button. Follow the results in the hourly analytics of ADSLY Pro.
Pricing
Euro cabinet pricing is straightforward:
- Minimum first deposit: 500 EUR (1,000 EUR for crypto and stocks; 5,000 EUR for gambling, nutra, dating & adult and binary options)
- Commission: 30% in every niche and every country — the most we charge; 25% on an official gambling cabinet
- Setup fee: None
- ADSLY Pro subscription: Free (included with every Euro cabinet)
- Nutra, dating & adult, binary options: 5,000 EUR + 30% (6,500 EUR in total), with our preparation of the texts and the entry for moderation (our infrastructure) and a manager who launches your campaigns to Active; these open in 4 business days — contact us
- Gambling: two launch formats — a test launch on our infrastructure (managed through the Pro Panel only) with an ad budget from 5,000 EUR, or an official gambling cabinet with an ad budget from 25,000 EUR — contact us
The commission is ADSLY’s fee for opening and running the cabinet on our EU entity; the deposit itself stays your ad balance. The Pro dashboard is included for free.
Market Comparison: Euro Cabinet Resellers
Euro cabinets are opened by several resellers — Magnetto, eLama, OneSpot and Click.ru among them — and each sets its own minimum deposit and commission. Those terms change often, so we do not reprint competitors’ rates here: check each reseller’s current terms on its own site. This is what to compare, and where ADSLY stands on each point:
| What to compare | ADSLY |
|---|---|
| Minimum ad budget | 500 EUR (1,000 EUR crypto and stocks; 5,000 EUR gambling, nutra, adult, binary options) |
| Commission | 30% in every niche and country, paid on top of the deposit |
| Documents | None — no KYC, the cabinet opens on our EU entity |
| Payment | Any cryptocurrency |
| Countries | Every new cabinet is World: every available country in the targeting directory, chosen per campaign |
| Account types | Opens Euro and TON; a Stars account you already have connects to the dashboard |
| Tools | Full ADSLY Pro dashboard included |
ADSLY manages all three account types (Euro, TON, Stars) in one dashboard with bulk management, automation rules, and hourly analytics included at no extra cost.
Why Open Through ADSLY
- Free ADSLY Pro dashboard — bulk management, IF/THEN automation rules, hourly analytics, campaign groups, and export
- All 3 account types in one place — Euro, TON, and Stars managed from a single interface
- Moderation help — we check creatives before you submit, and on a Euro cabinet a borderline decline can be escalated to a human
- English + Russian support — responsive team on Telegram (@adsly_pro)
- Managed service available — want hands-off management? ADSLY can run your campaigns for you ($1,000/mo + 10% of ad spend, 20% for high-risk niches)
Ready to open your Euro cabinet? Contact us via Telegram. 500 EUR minimum deposit. Free ADSLY Pro dashboard included. 2 business days to open.
Frequently Asked Questions
What documents do I need to open a Euro cabinet?
None. The cabinet opens on ADSLY’s EU entity — no KYC, no company registration and no documents on your side. You tell us your niche and the countries you target and pay the deposit in any cryptocurrency.
How long does it take to open?
2 business days from payment as standard, gambling included; nutra, dating & adult and binary options take 4 business days. There is no pre-moderation of your channel, bot or site. Telegram moderates each campaign’s creatives later, once the cabinet is live: on our accounts over 98% of 13,199 campaigns had a moderation decision within three hours (September 2026).
Can I target multiple countries with one cabinet?
Yes — every new Euro cabinet is a World cabinet (formerly called Multigeo): it can advertise in every available country, and you choose the countries for each campaign, so one cabinet can run campaigns for Russia, Brazil and the UAE side by side. The commission is the same 30% as in any niche; single-country cabinets are no longer opened.
What’s the difference between Euro and TON for crypto advertising?
Not country targeting: since 22 August 2026 both account types use the same country, language and topic form, and crypto creatives pass Telegram moderation on both. A Euro cabinet can link to your website and carry a custom button, a declined ad can be escalated to a human through ADSLY, and Euro delivers in Russia, Ukraine, Israel and Palestine, where TON-funded ads are not served. A TON cabinet links to Telegram destinations only — a channel, a bot or a Mini App. On our accounts 95.6% of reviewed Euro ads and 86.8% of TON ads end up approved, all niches together. The minimum ad budget for crypto is 1,000 EUR on either.
Who charges the commission — ADSLY or Telegram?
ADSLY — it’s our fee for opening and running the cabinet on our EU entity: 30% in every niche and country (25% on an official gambling cabinet), paid on top of the deposit. Deposit 500 EUR and the full 500 EUR lands in your ad balance.
Can I use Euro and TON cabinets together?
Yes — Euro, TON and any Stars account you already have are managed from one ADSLY dashboard. But you rarely need TON next to Euro: a Euro World account already reaches Telegram destinations as well as websites in every available country, Russia, Ukraine, Israel and Palestine included.
What happens if my ad gets declined?
ADSLY checks creatives with you before you submit. If an ad is declined, we help you edit the text to meet Telegram’s requirements and resubmit, and on a Euro cabinet a borderline decline can be escalated to a human. On our accounts 95.6% of reviewed Euro ads end up approved, and over 98% of campaigns get a decision within three hours.
