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Telegram Ads in Malaysia (Iklan Telegram) 2026 — What Advertisers Run, Measured CPMs, Euro Account in 48 Hours and the SC Rules

Malaysia sends Adsly more paid Euro account orders than any other Southeast Asian country: gambling for Malaysia, adult World accounts, e-commerce and SaaS, and Malaysian teams buying for Brazil. Malaysia-targeted campaigns in our panel are gold/XAUUSD trading channels in Malay and English and casino promos with ringgit bonuses; Meta, Google and TikTok take no gambling ads for Malaysia. Our TON accounts measured 1.87 TON per thousand impressions, a 1.44% CTR and 0.124 TON per click (1.7M impressions, 8 accounts, 22 August – 3 October 2026); no Euro measurement yet. Crypto exchanges need Securities Commission registration (five on 20 July 2026), and in December 2024 the SC told Bybit to stop advertising to Malaysians. An Adsly Euro account opens in 48 hours: €500 ad budget + 30% commission, crypto and stocks included.

2026-05-25 Updated: 2026-10-25 8 min read Roman

TL;DR

Malaysia is a country option in the Telegram ad form on Euro and TON accounts alike. What we measured, and what the law says:

  • Price. 1.87 TON per thousand impressions, 1.44% CTR and 0.124 TON per click on our TON accounts (1.7M impressions, 8 accounts, 22 August – 3 October 2026). No Euro-account measurement yet.
  • Audience. 35.4 million internet users in October 2025, 98.0% of a population of 36.1 million, with a median age of 31.0 (DataReportal, Digital 2026: Malaysia). Telegram publishes no user count by country, so we quote none.
  • Digital assets are securities. The Capital Markets and Services (Prescription of Securities) (Digital Currency and Digital Token) Order 2019 has been in force since 15 January 2019, and the Securities Commission Malaysia (SC) registers the exchanges (SC).
  • Five registered exchanges. HATA Digital, Luno Malaysia, MX Global, SINEGY DAX and Kinetic DAX, on the SC’s list as updated on 20 July 2026.
  • Advertising counts. In December 2024 the SC ordered Bybit, which was not registered, to stop all advertisements to Malaysian investors and to close its Telegram support group for Malaysians.

Offers with no licence question — SaaS, e-commerce, education, consumer goods and services — target Malaysia like any other country. Complying with Malaysian law is the advertiser’s responsibility; this guide maps the rules and links the sources, and it is not legal advice.

What advertisers run in Malaysia right now

Malaysia is where Southeast Asian demand for Telegram Ads is most concrete. Campaigns aimed at Malaysia in Adsly Pro Panel between 16 July and 13 October 2026 were mostly gold/XAUUSD trading education in Malay and English, with smaller casino-promo tests; on the order side, Malaysian buyers ask for gambling, adult, e-commerce and SaaS accounts. Below: what runs, what changed in 90 days, who buys, and the questions Malaysians type.

What runs, by format (Adsly Pro Panel, 16 July – 13 October 2026, our own accounts excluded):

FormatAd languageWhat the ad offersPanel numbers
Gold/XAUUSD trading-education channelsMalay and English; targeting often adds Simplified and Traditional Chinesea chart setup, an entry zone, a volume or order-flow reading — “see the full setup in the channel”1.89M impressions, 1.92 TON CPM, 1.39% CTR
Casino promosEnglish–Malay mixfree credit in ringgit, multiplied welcome bonuses, daily and weekly rewards27.9k impressions, 8.63 TON CPM, 1.28% CTR

Malaysia-only campaigns in the panel over these 90 days: 1.95M impressions from seven advertisers at 2.03 TON per thousand, a 1.39% CTR and 0.140 TON per click (TON accounts). The 1.87 TON in the TL;DR is the price on our own accounts, 22 August – 3 October 2026.

What changed in the last 90 days

  • Country targeting reached TON accounts on 22 August 2026. Between mid-July and mid-August our panel had no campaign aimed at Malaysia by country.
  • Late August: casino tests. The first Malaysia campaigns were small casino-promo tests with free credit in ringgit.
  • From mid-September: the gold wave. Gold/XAUUSD education channels in Malay and English took Malaysia from test budgets to one of the busiest markets in our Southeast Asian panel by October.
  • Orders kept coming. Malaysian buyers ordered a gambling full launch for Malaysia in September and another in October, and an adult World account in September.

Who orders accounts for Malaysia

Since May 2026 Malaysia has sent us more paid Euro account orders than any other Southeast Asian country.

  • Gambling for Malaysia — the most frequent request from Malaysian buyers; the paid orders went on the full-launch format.
  • Gambling for Brazil — from a Chinese-speaking team in Kuala Lumpur.
  • Adult on a World account, plus e-commerce and SaaS for Malaysia.
  • Buyers abroad want Malaysia too: teams based in Thailand, Vietnam, Singapore and the Netherlands asked for Malaysia-targeted gambling, forex and e-commerce accounts.

Why this demand comes to Telegram

Meta lists Malaysia among its unsupported gambling markets (Meta gambling policy), Malaysia is not on Google’s list of countries for gambling ads (Google gambling policy), and TikTok marks Malaysia “not allowed” for gambling (TikTok gambling policy). A casino or betting brand aiming at Malaysia has no route on those three platforms. Telegram’s public ad policy bans gambling ads as well (§5.6), so with Adsly gambling runs in two formats: an official Telegram Ads gambling account from a €25,000 ad budget + 25% commission, opened even without a licence, or a full launch on our infrastructure, a €5,000 ad budget + 30% commission. Both are described on the gambling Euro account page. Gold and forex channels run on a regular Euro account — see the forex signals Euro account.

«Iklan telegram harga berapa?» — what does advertising on Telegram cost in Malaysia?

Two numbers. The account: an Adsly Euro account is a €500 ad budget plus 30% commission for regular niches, crypto, stocks, forex, VPN and CPA; nutra, adult and binary options take €5,000 + 30% commission. Gambling is €5,000 + 30% commission for a full launch on our infrastructure, or from €25,000 + 25% commission for an official Telegram Ads gambling account. The audience: our TON accounts measured 1.87 TON per thousand impressions for Malaysia (22 August – 3 October 2026); TON is Telegram’s own currency, and we have no euro measurement for Malaysia yet.

«Akaun iklan telegram» — how do I get a Telegram ad account in Malaysia?

Order a Euro account on the Euro account page. It opens in 48 hours after payment, with no KYC and no documents, paid in any cryptocurrency. It is a World account: Malaysia or any other available country, chosen per campaign, and the ads can link to a channel, a bot, a Mini App or an external website. You sign in to the account itself on ads.telegram.org — the «akaun iklan telegram login» people search for — and get Pro Panel free for the account’s lifetime, plus our direct line to Telegram moderation.

«Telegram ads casino» — which gambling format do Malaysian teams order?

The full launch on our infrastructure: a €5,000 ad budget + 30% commission, and we run the whole project for you — a dedicated manager runs all the traffic, sets up tracking end to end, gives you the analytics and optimises the campaigns every day. Malaysian buyers ordered it in September and again in October 2026. Teams with bigger budgets take the official Telegram Ads gambling account, from a €25,000 ad budget + 25% commission, opened even without a licence. Both open in 48 hours. Telegram’s public ad policy bans gambling ads (§5.6); both formats are Adsly’s own offer, and brands that want the whole launch done for them start on the Telegram Ads agency for iGaming page.

The SC digital-asset regime in 30 seconds

One regulator, one list, one rule about who may operate:

  • Securities since 2019. The 2019 Order prescribes digital currencies and digital tokens as securities. Trading them on an exchange and offering them to the public are capital-market activities under the SC.
  • Registration is the gate. A digital asset exchange (DAX) operates in Malaysia only as a Recognized Market Operator registered by the SC. The SC’s page says entities it has not approved “are required to cease all activities immediately and return all monies and assets collected from investors”, and asks the public to check its list before dealing with an exchange (SC, list updated 20 July 2026).
  • Enforcement reaches advertising and Telegram. On 27 December 2024 the SC announced that it had reprimanded Bybit and its CEO for operating a DAX in Malaysia without registration — an offence under section 7(1) of the Capital Markets and Services Act 2007 — and directed the company to disable its website and apps in Malaysia, to “immediately cease circulating, publishing or sending any advertisements, whether in social media posts or otherwise, to Malaysian investors”, and to terminate its Telegram support group for Malaysians (SC, 27 December 2024).
  • Not legal tender. In their joint statement Bank Negara Malaysia and the SC said that “digital assets are not legal tender in Malaysia” (Bank Negara Malaysia, 6 December 2018).
  • Shariah position. In 2020 the SC’s Shariah Advisory Council resolved that digital assets are recognised as an asset from a Shariah perspective and that trading them on regulated digital asset exchanges is permissible (SC, 20 April 2021).

What that means for an ad:

  1. A registered exchange can advertise to Malaysia and say that it is registered. The claim can be checked against the SC’s list in a minute.
  2. An unregistered exchange has no wording that fixes the problem: the SC’s own order to Bybit names advertisements to Malaysian investors and a Telegram group for Malaysians. The choices are to register or to leave Malaysia out of the campaign — no Malaysia in the country list, no creative aimed at Malaysians.
  3. A token offering is an offering of securities under the 2019 Order. What it needs before it is promoted to people in Malaysia is a question for Malaysian counsel.
  4. “Shariah-compliant” is a claim about your product, not about the asset class. The Council’s resolution covers trading on registered exchanges; it does not certify anyone’s offer.

Who you reach in Malaysia

Telegram does not publish user numbers by country, and the figures that circulate for Malaysia could not be traced to a primary source, so we quote none. What can be sourced:

  • Almost everyone is online. 35.4 million internet users in October 2025, 98.0% of the population; median age 31.0; 79.8% of people live in cities (DataReportal, Digital 2026: Malaysia). Those are internet users, not Telegram users.
  • A near-even device split. Android carried about 55% of mobile web traffic in Malaysia in September 2026 and iOS 45% (StatCounter). That is web traffic, not Telegram’s own split, but it is a reason to run Android and iOS as separate campaigns.
  • English and Malay. Telegram’s ad guidelines (§4.7) say the language of the targeted channel should match the language of the ad and of the destination: English creative for English-language channels, Malay for Malay ones.
  • No measured split. We have no data on how the Malaysian audience divides by interest, language or city, and we publish no percentages for it.

What it costs — measured on our accounts

Our Malaysia-targeted campaigns have so far run on TON accounts, so the measurement is in TON — single-country campaigns, all niches blended, 22 August – 3 October 2026:

MetricMalaysia, TON accounts
CPM1.87 TON
CTR1.44%
Cost per click0.124 TON
Impressions1.7M
Accounts8

These are TON prices, not euros, and we don’t convert them: a conversion at one day’s rate would turn a measurement into a guess. Our Euro accounts have no Malaysia-only measurement yet. By niche, gold and forex trading education carried 98.5% of the TON impressions at 1.78 TON per thousand; casino and game promos took 1.5% at 7.86 TON. The CPM by country guide has the full tables.

Ad copy that fits the rules

Telegram allows 160 characters per ad, so the registration line and the risk line have to be short.

Digital asset exchange registered with the SC:

{Brand}: Digital Asset Exchange registered with the Securities Commission Malaysia. Trade BTC and ETH in ringgit. Digital assets carry risk; prices can fall.

Shariah-compliant investing (only with your own certification):

{Brand}: Shariah-compliant investing, certified by {Shariah adviser}. Capital at risk.

Fintech:

{App}: send, spend and save in one app. Licensed by {authority}. Fees shown before you pay.

E-commerce (Malay):

{Jenama}: {produk} dihantar ke seluruh Malaysia. Bayar dengan FPX atau e-dompet. Penghantaran percuma untuk pesanan melebihi RM{jumlah}.

There is no example for an unregistered exchange, on purpose: no wording turns an unregistered operator into a registered one.

Adsly setup for Malaysia

  1. Pick a Euro account. It can link to a website as well as to a channel, bot or Mini App, reach Russia and Ukraine, and have a declined ad escalated to a human through our direct line to Telegram moderation. A TON account links to Telegram destinations only: channels, bots and Mini Apps. Both use the same targeting form since 22 August 2026, and Malaysia is open on both: the only countries where TON-funded ads are not served are Russia and Ukraine. Our only Malaysia reading so far comes from TON accounts.
  2. Opening. A Euro account opens in 48 hours as a World account: its campaigns can target Malaysia or any other available country. Minimum ad budget: €500 — crypto, stocks and investing included. Payment in any cryptocurrency, no KYC. Price your Euro account →
  3. Targeting. Country: Malaysia. Language: English and Malay as separate campaigns. Then topics or the channels your customers already follow. The form also has a Locations field that searches locations inside the selected country; which ones it offers for Malaysia is visible in the account, and we have not measured city-level campaigns.
  4. Frequency. Views per User: start at 1–2 (the form allows 1 to 4).
  5. Timing. We have no hour-of-day data for Malaysia, so we publish no “best hours”. Read the hourly analytics of your own campaigns.
  6. Access and moderation. You get the account itself on ads.telegram.org and the Adsly Pro Panel on app.adsly.pro. Over 98% of the 13,199 campaigns we measured in September 2026 had a moderation decision within three hours; across all niches, 95.6% of reviewed ads on our Euro accounts and 86.8% on TON accounts end up approved.

Adsly opens the account and gives you the tools. We do not verify licences or registrations, and opening an account does not approve any ad. What may be advertised to people in Malaysia is decided by Malaysian law and by Telegram’s moderation, and that responsibility stays with the advertiser:

  • Crypto exchanges. Registration with the SC is the condition for operating a digital asset exchange in Malaysia, and the SC’s enforcement has named advertising to Malaysian investors. That question is yours to answer before launch.
  • Token offerings and other investment products. Securities under the SC. Check what your offer needs with Malaysian counsel.
  • Guaranteed returns. Telegram’s guidelines (§5.7) list “offers of investment with guaranteed return” among prohibited financial content, whatever the product.
  • Gambling and betting. Telegram’s ad guidelines prohibit gambling ads: §5.6 says ads must not promote “online or offline gambling, gaming, or casino-based activities involving real money, prizes, or goods of any value” (guidelines). With us gambling runs in two formats only — an official gambling account, ad budget from €25,000 + 25% commission, or a full launch on our infrastructure, ad budget from €5,000 + 30% commission — described in the gambling policy guide. Neither changes Malaysian law; we have not verified the Malaysian gambling statutes for this guide, so check them with local counsel.
  • Pharma and CBD. We do not take them, in any country.
  • Everything else — SaaS, e-commerce, education, non-financial consumer offers — runs with Malaysia as the target and no licence layer.

FAQ

Yes, as a regulated capital-market activity. Digital currencies and digital tokens have been securities under the SC since 15 January 2019; trading goes through digital asset exchanges the SC has registered — five as of 20 July 2026. Digital assets are not legal tender.

Can I advertise a crypto exchange to Malaysia?

A registered one, yes, and it can say so. An unregistered one is operating a digital asset exchange in Malaysia without registration if it serves Malaysians, which the SC treats as an offence; in the Bybit case its directions covered advertisements to Malaysian investors and a Telegram group. Leaving Malaysia out of the campaign is the only clean answer for an unregistered exchange.

Why are digital assets “securities” in Malaysia?

Because the 2019 Order prescribes digital currencies and digital tokens as securities under the Capital Markets and Services Act. The consequence is practical: an exchange is a market operator that needs SC registration, and an offering of tokens is a securities offering.

English or Malay creative?

Both, as separate campaigns, matched to the language of the channels you target — that is what Telegram’s guidelines expect. We have no measured data on which language performs better.

What is the Islamic-finance angle?

The SC’s Shariah Advisory Council resolved in 2020 that trading digital assets on regulated exchanges is permissible. That makes a Shariah-compliant product possible; it does not make any particular product compliant. Use the word only with your own certification.

Can I run gambling ads?

Yes, through Adsly: a full launch on our infrastructure from €5,000 + 30% commission, or an official gambling account from €25,000 + 25% commission, both opened in 48 hours as a World account with Malaysia chosen per campaign. A self-serve account will not carry the ads, because Telegram’s guidelines prohibit gambling ads (§5.6), and Meta lists Malaysia as an unsupported gambling market while Google does not certify it — so Telegram through Adsly is the open channel. We have no country-level gambling figure for Malaysia yet: the Malaysian casinos in Pro Panel target channels rather than the country. For the launch done for you, see the Telegram Ads agency for iGaming; the rules are in the gambling policy guide, and a person answers at @adsly_pro.

Why is Malaysia pricier than Bangladesh?

On our TON accounts Malaysia measured 1.87 TON per thousand impressions against 0.24 TON for Bangladesh (22 August – 3 October 2026). More advertisers competing for a smaller audience is the likely reason, but that is an inference, not a measurement. Pakistan, in the same window, measured 0.54 TON on 8,285 impressions. We have no euro figure for Malaysia yet.

Does Adsly verify SC registration?

No. We open the ad account and provide the tools to run it; we do not check licences or registrations, and opening the account is not an approval of your ad. The SC publishes its list of registered exchanges and an Investor Alert List, and anyone — including your customers — can check a name there.


Malaysia is a market with one clear rule for crypto: an exchange is either on the SC’s list or it is not, and the regulator has already told one unregistered exchange to stop advertising and close its Telegram group. Everything outside finance runs as an ordinary two-language campaign at 1.87 TON per thousand impressions on our TON accounts. Questions about the account: @adsly_pro.

Roman — Telegram Ads expert
About the author: Roman · Telegram Ads expert · in Telegram Ads since 2021, in marketing since 2012 · @adsly_pro Adsly — official Telegram Ads partner · 4.90/5 · 52 client ratings
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